About the Founder
"The anatomy of a strong person contains, among multiple other attributes, the awareness and acceptance of their limitations, weaknesses, defects and ignorance, being able to actively develop skills to circumvent, correct, overcome or live healthily with them, assuming them without fear of other people's judgment, which can be summary, immediate, superficial, uninformed, contextual, circumstantial, projected, decisive, binding, public, immutable or a combination of several - or the totality - of these adjectives." - Mario H. Noronha (Nov 2023).
Mario H. Noronha
CEO & Founder of Seikatsu Equilibrium
Training and education
- International Brain Coach Certification (Neuroscience)
- Certified Professional Coach - Focus on Systemic Coaching
- Master Certification in Life and Wellbeing Coaching
- Master Certification in Executive and Leadership Coaching
- Female Executive and Leadership Systemic Coaching
- NLP Certification – Neuro-Linguistic Programming
- Certification in Positive Psychology tools
- Certified DISC assessments' analyst and provider
- profile of predominant behaviors (ref. KfiMJEcACO, International DISC Institute)
- Certified EQ-I 2.0 / EQ360 assessments' analyst and provider
- profile of Emotional Intelligence (Multi-Health Systems Inc, Talent Development)
- Trainer of NP 4590:2023 (Portuguese standard, from the Portuguese Institute of Quality, for implementing Wellbeing and Organizational Happiness Management Systems)
- Mindfulness Facilitator
- 1st Executive & Personal Coach certification completed in 2010
- Member of the Portuguese Society of Professional Coaching (Certified Professional Coach)
- Acreddited Trainer in Portugal (ref. EDF 3922/99 DN)
- Certified Trainer in Product Planning & Product Marketing
- MSc in Marketing Management
- Training (national and international) in strategic product management, product marketing, negotiation (Harvard Law School's Program on Negotiation - Senior Executives, Dealing with difficult people and situations), market-value pricing, software development processes, quality management systems, human resources management, customer-focused sales, service management, project management, digital marketing and digital entrepreneurship
Intra and Entrepreneur
- More than 30 years of professional experience in several countries and cultures
- Managing director of several business units in technology companies
- Marketing director at technology companies
- Commercial and business development director
- Partner & Alliances' Director
- Strategic marketing consultant
- CEO & Founder of Seikatsu Equilibrium
Personal life and interests
- Proudly father
- Passionate about music, cinema, theater, art in general, travel, writing, developing human potential, hiking, sea, studying and learning
- Observer – and student – curious, interested and attentive to technology, politics, management, sport, leadership, economics, innovation, creativity, entrepreneurship and business, solving complex problems, philosophy, spirituality, humor, personal development, psychology, motivation and human behavior, neuroscience, concepts and abstractions, structure and organization, agility and flexibility, focus and resilience, determination and consistency, strategy, execution and results, gender equality, mental health, sustainable development, space exploration, systems theory, theory of chaos and complexity management, simplicity as a concept and art form, stories about people and organizations
- Seikatsu Equilibrium embodies my public commitment to building and presenting credible solutions, supported by the continuous improvement of understanding about the impact, practical applicability, ethics and sustainability that personal, organizational and systemic development, perspective and empowerment produce in human fulfillment